Hey Reader,

It's giving spooky season energy around here and honestly? I'm not mad about it. Let's get into it.

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🎉 New Members: Welcome to the Cottage AF Newsletter! 😉

Making artisanal jams, crafting specialty sauces, creating gorgeous charcuterie boards, cookies or cakes? Are you a cottage food producer? You belong here!

Home-based makers are an underserved & underappreciated group. With my years of experience in the Cottage Food's baking industry, I am passionate about helping you avoid some of the mistakes I made in the past and unlocking your full potential.

*Posts may include affiliate links for Amazon & other vendors

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🎃 Summerween Is a Thing. Are You Here for It? 🎃

Listen, I know it's July. But if you know me, you know I don't need a reason to go full spooky. Halloween creators are already in their era and I am RIGHT there with them.

So in honor of Summerween, here's my go-to recipe for edible fake blood. 🩸

I've used this on my Friday the 13th cakes and I'm about to use it on an upcoming Edgar Allan Poe-themed Halloween wedding because yes, that is a thing and yes, it's going to be incredible.

Whether you're a cottage food baker who loves a themed treat or you just want to gross out your kids in the most delicious way possible — this one's for you.

👉 Grab the recipe here​

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🔮 Speaking of Spooky Things...🔮

Okay so. The Universe has been doing some things lately...

When I scheduled our next workshop "Whisk Away Your Pricing Woes" I accidentally put Sunday, July 29th as the date.

Except July 29th isn't a Sunday. July 26th is. So I corrected it to July 26th (which was the day before yesterday), and then our power went out. Like, completely out. No warning, no workshop, just darkness. 😅

So I rescheduled to Wednesday. Which is... July 29th. The date I accidentally put in the first place!

I guess the Universe knew all along that July 26th wasn't going to work. 🔮

The good news? You still have a chance to join us!

Whisk Away Your Pricing Woes​
📅 TOMORROW, Wednesday, July 29th
🕐 6:00pm MST
🖥️ How to sign up is below ⬇️

What we're covering:

• Why home-based = professional business (own it, babe 👑)
• How to articulate your unique value with confidence
• Why comparing your prices to Walmart is fundamentally flawed
• How to respond to "that's so expensive!" without losing your cool 😏
• Breaking free from guilt-based pricing — your worth isn't up for negotiation

Two ways in:​
🎟️ Workshop only — $67
👑 Founding Maker — $97 one-time (this workshop + every future workshop + lifetime community access)

The math still does the math. 😉

👉 Register for workshop — $67​
👉 Become a Founding Maker — $97​

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📊 We Want to Hear from You — What's Next? 📊

We've covered pricing from two angles now and the feedback has been incredible. So we want to know — what do YOU want to learn next?

Choose your top pick from the list below and we'll let the community decide what Workshop #4 is:

What do YOU want to learn next? Marketing Your Cottage Food Business on a Budget Setting Up Your Cottage Food Business Legally and Officially Creating a Product Line That Makes Sense for Your Business Holiday and Seasonal Selling Strategy

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That's all for this week!

Reply if you have questions, wins to share, or just want to scream into the void about cottage food pricing. I'm here for all of it.

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See you in a few weeks for the next edition of the Cottage AF Newsletter! But...

💛 Have you joined our Facebook Group yet?​
It’s where bakers share creations, ask questions, and connect with others who truly understand the cottage food journey.

👉 Join the Cake Business School Facebook Group here

We’d love to see what you’re working on and welcome you into the conversation!

Thank you for being part of the Angel Foods & Cake Business School family. Keep learning, keep making, and keep building the business you love!

See you in a few weeks!